Insights

St Christopher’s Place: a kaleidoscope of butterflies

A kaleidoscope of iridescent butterflies has fluttered into St Christopher’s Place, just in time for Pride and the Paris 2024 Olympics…

With our Activate Placemaking team putting the iconic destination front and centre of so many summer shopping lists, the butterfly installation added a rainbow shimmer to the boutique retail haven, making it a perfect stop-off for selfies and social media sharing opportunities.

Our Activate team are constantly striving to put retail destinations at the heart of their communities, while also attracting engagement from all quarters.

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